425广播短信

理由是: Text messaging is a method of communication that 365英国上市官网 (University) may utilize to communicate with the University community. Messages may be delivered to broadcast distributions, targeted groups, or individuals. Broadcast 文本 communications must adhere to Federal Communications Commission regulations, 行业标准, 以及校园协议. This policy is intended to provide guidelines for the appropriate use of Broadcast Text Messaging.

政策:

1. For emergency and emergency preparedness purposes, the university will use broadcast 文本 messaging to provide information to all students, 教职员工, as well as others affiliated with the university who electively register to receive such messages.  Except those who have taken previous action to "opt-out" of receiving such notifications. 
2. For all broadcast 文本 messaging outside of emergency and emergency preparedness purposes, an individual must "opt-in" (called "Prior Consent") to receive a Broadcast Text Message by electing to 接收信息 on a web site or document.  Opt-in is required for the specific message intent, (i.e., an individual cannot opt-in for campus events information and get Broadcast Text Messages about registration).  
3. Any Authorized University Office can send one 的声音 and one 文本 content Broadcast Text Message to a phone number for the intended opt-in purpose.  If, 在那次交流之后, the University is notified that the individual no longer wishes to receive Broadcast Text Messages, the University office or department must remove the individual from all future Broadcast Text Message deliveries for that purpose.
4. Any Authorized University Office must periodically check phone numbers designated to receive Broadcast Text Messages for validity to an individual. There are external services that can be purchased to check the numbers or senders can send requests asking individuals to verify that they wish to continue to receive messages. This step ensures that the number on record is still associated with the person on record. If the number on record is no longer registered to the person on record, the number must be removed from all future deliveries.
5. The individual receiving messages may be charged a fee to send or receive messages, based on the terms of the individual’s mobile service provider. The University is not responsible for any individual’s fees.
6. Broadcast Text Messages should generally be limited to a full message in a single 文本, generally no more than 160 characters.
7. The University is not liable for any delays in the receipt of any Broadcast Text Messages.
8. Broadcast Text Messages must not be used as the sole means of communicating an essential message or announcement. An essential message is defined as content that is urgent in nature or where time is of the essence.
9. OU OU美联社&p# 870软件规范 must be followed for the acquisition of a service for Text Messages.

适用范围及适用性: All Broadcast Text Messages originating from an Authorized University Office, or from any authorized University employee acting in a professional capacity on behalf of the University, 是否包括在本保单范围内. Broadcast Text Messages are intended to provide an additional channel for desired communications.  Except in emerency and emergency preparedness communications, the purpose of sending Broadcast Text Messages should match the recipient’s expectations for the message content as outlined at the time an individual opts-in to receive Broadcast Text Messages.   

定义:

Broadcast Text Messaging and Broadcast 短信: Unidirectional Text Messages sent to a large audience, not intended to generate a response and not intended to be individual personal conversations.  However, implemented systems may support subsequent conversations.

Emergency and 应急准备 Purposes:  Communication objectives limited to the following - imminent threats to the health and safety of individuals on campus, which include but are not limited to dangerous persons, 暴力或伤害的威胁, 恶劣天气, 火, and exposure to hazardous materials or contagious illness; as well as unanticipated university closures, campus-wide cancellations of classes, declarations of snow emergencies and broadcast 文本 messaging system tests.  

同意: Permission given in advance of an event explaining the intent of the messaging, with record of permission kept in a database.  Within this policy, the term opt-in provides Prior Consent.

短信: Electronic messages sent through a messaging service, usually sent from one cell phone or a cell messaging service to another individual cell phone. Messages are usually 文本, but some technologies also support 的声音, 图像, and video messages. 为本政策之目的, 文本, 的声音, 图像, and video messages are collectively called Text Messages.

授权大学办事处: Office and/or Department authorized by the Divisional Vice President.

程序:

认可大学办事处 may use Broadcast Text Messaging after obtaining approval of a communications plan by University Communications and Marketing (UCM). Examples include but are not limited to relaying information about admissions, academic requirements or deadlines, 注册信息, 课程取消, 计费, financial aid and other matters that are time sensitive and necessary for enrollment and student success.

认可大学办事处, 与UCM合作, must appoint at least one official who will be responsible for monitoring and approving Broadcast Text Messaging requests on behalf of their department to ensure compliance with the following:

1. For emergency and emergency preparedness purposes, the university will maintain a regularly updated list of broadcast 文本 message recipient phone numbers in order to ensure that such messages reach all in the intended audience and are not received by individuals with no connection to the university.  
2. Except for emergency and emergency preparedness communication purposes, individuals must provide Prior Consent to receive Broadcast Text Messages and ensure their contact information held by the University is current.
3. Authorized officials must abide by all other policies regarding content, 并确保以下几点:
   1. 内容准确.
   2. 措辞恰当.
   3. Tone is casual but professional and ends with a question when a response is desired.
   4. 收件人列表正确.
   5. Information within the Broadcast Text Message is directly related to the individual and/or their studies.
   6. Broadcast Text Message clearly states the action that the individual needs to take or how the information impacts the individual and who to contact for additional information.
   7. Number of Broadcast Text Messages received by an individual should be appropriate to ensure he/she will continue to regard the Broadcast Text Messages as important information.
   8. Broadcast Text Messages are sent with adequate time for the action or activity.
   9. Periodically verifying the phone numbers used for the delivery of Broadcast Text Messages.
   10. Immediate removal of individuals who remove Prior Consent by requesting removal or through delivery failure of a Broadcast Text Message.
4. 广播短信必须 not be used as the sole means of communicating an essential message or announcement. The Broadcast Text Message must be supplemented by some other means of communication, 比如电子邮件或书面通知, 确保所有个人, including those who have not opted-in, 接收信息. 广播短信必须 不 用于以下用途:
   1. Communicating personal or confidential information.  
   2. Sending general, non emergency information to large populations (e.g.秋季课程周一开始!").
   3. 个人事务(e).g., items for sale, farewell messages).
   4. Appeals on behalf of individuals or groups of students (e.g., 参加社交活动, 文化或体育活动, unless the individual opted-in for 文本 messages regarding these topics).
   5. Sending any social security numbers, passwords, payment card numbers, or any FERPA protected data.  这些是严格禁止的.
5. All Broadcast Text Messages must be tagged with the appropriate identifier so recipients can immediately recognize the Broadcast Text Message sender.  例如, if an authorized official is sending an initial Broadcast Text Message, 开放与, "Hi, it's Chris Smith from OU招生.在随后的通信中, authorized officials may sign off at the end of Broadcast Test Message: "-Chris Smith, OU招生."  
6. Broadcast Text Messages should be as concise as possible (while still maintaining a conversational tone when appropriate) and should address the individual directly (e.g. "Your OU financial aid form is due on Friday," rather than, "Financial aid forms are due on Friday."). They should include essential points and, if needed, further instruction (e.g. "Check your OU email for full details."). 
7. Abbreviations and common messaging lingo may be used as deemed appropriate for the audience or situation.
8. University Technology Services must approve all messaging services and all messaging software.

相关政策及表格: 

OU美联社&p# 482大学关闭

OU美联社&P #483 Parking Suring a Snow Emergency

OU美联社&执行策略组 

OU美联社&P #860 Data Management and Information Security

OU美联社&P #880 System Administration Responsibilities

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